* AdWords lets every business-from eBay PowerSellers to Fortune 500 companies-create targeted, cost-efficient advertising campaigns on the Web, and accounts for the bulk of Google's $6 billion in annual revenues * This all-new guide helps advertisers get a handle on AdWords complexities and nuances, adopt AdWords best practices, and turn clicks into ka-ching! * Topics covered include conducting quick and cheap market research, crafting a message that cuts through the clutter, choosing AdWords settings, bidding on keywords, setting a maximum daily spend, improving the Web page that an ad points to, testing strategies, tracking results, and using Web analytics tools * Includes an exclusive offer from Google-AdWords credits equivalent to the price of the book-plus a companion Web site with up-to-the-minute AdWords tips and tricks, narrated video walkthroughs, and free trials of the author's software
14.84 USD

AdWords lets every business–from eBay PowerSellers to Fortune 500 companies–create targeted, cost-efficient advertising campaigns on the Web, and accounts for the bulk of ...
17.81 CAD

Google AdWords is instant gratification for marketing junkies, but this plain-language guide shows that it''s not just for gurus: even raw beginners can get started with AdWords and have their first campaign up and running in well under an hour for only a few dollars a day. This guide will walk you through the steps of getting started with AdWords and show you how to segment your ad campaigns, track results, and maximise the results of your marketing investment. Go from marketing-zero to AdWords Hero in under 60 minutes!
12.95 USD

Reach millions of targeted new customers The AdWords system developed by Google is a sophisticated, well-developed, and wildly popular advertising program based on a hierarchy of search returns on GoogleAnd#39;s website.This fully updated guide is designed to dispel the confusion within the AdWords system and enable marketing professionals in both small and large businesses to build successful AdWords campaigns to tap this massive resource.
31.28 USD

Don?t get lost in the digital haystack! With thousands of links for every search, the chances of your products being found online are slimmer than a needle. But there?s good news: you can pinpoint your marketing message with help from Winning Results with Google AdWords. You'll discover AdWord essentials, how to bid for and win the keywords you want, how to track your results, and much more. Create a profitable ad campaign using online marketing, paid search, targeting, and leveraged branding.
24.99 USD

Don’t get lost in the digital haystack! With thousands of links for every search, the chances of your products being found online are slimmer than a needle...
22.40 CAD

Mastering Search Advertising: How the Top 3% of Search Advertisers Dominate Google Adwords
23.95 USD

Mastering Search Advertising: How the Top 3% of Search Advertisers Dominate Google Adwords
12.56 USD

Google Advertising A-Z provides over 60 definitive tips for advertisers to get the most AdWords and Image Ads clicks at the lowest cost...
22.50 CAD

Google Advertising A-Z provides over 60 definitive tips for advertisers to get the most AdWords and Image Ads clicks at the lowest cost. Here are but a few of the A-Z topics covered: The Huge Business Potential of Google Advertising, Build Brand Identity for Free on Google, The Froogle Advantage, Market Your Way to Success Using Google Catalogs, Zeitgeist Marketing Data, The Key to Getting #1 Placement on Google, How the Time of Day Affects Your CPC, Definitive Ad Stylization, Trademark Use Guide, Free Google Advertising Tools, and Industry Examples of Crucial Advertising Dos and Don'ts. If you want to beat your competition by getting more clicks on your Google ads at the lowest cost, Google Advertising A-Z is a must.
16.64 USD