The essential guide for nonprofits wanting to manage their Internet applications in a coordinated, cost-effective, and efficient manner The rapid onset of increasingly advanced and complex technologies has challenged nonprofits to invest with their sparse resources in attempting, and failing, to keep pace with for-profit companies, with the result that most now cannot compete with new commercial products and commercial applications. Nonprofit Internet Management reveals how current technologies can be utilized in full measure most effectively by nonprofits and addresses how to manage various applications for maximum benefit to internal operations and community service. Covers management models, social networking information, case studies, fundraising strategies, collaboration and coordination examples, and sample communications techniques Includes chapters written by leading Internet professionals In-depth discussion of Website design, technology trends, social networks, managing the organization using online tools, E-governance and board leadership, prospect research and donor modeling, volunteer recruitment and management, mobile technology, stewardship and relationship management, and green technology applications Filled with case studies, Nonprofit Internet Management also includes screenshots, tables, worksheets and checklists. It's an essential resource for every nonprofit organization operating in our modern wired world.
49.95 USD

In The Culturally Customized Web Site, Nitish Singh and Arun Pereira focus on cultural aspects of international website design, honing in on three objectives: * First, to present a review and survey results on standardization/localization issues on the web * Second, to present a scientifically tested framework to design culturally adapted international websites, and provide marketers and web designers with practical web localization tools * Third, to show readers the power and effectiveness of culturally customized websites This is the first book to address the issue of website standardization, localization-or what the authors refer to as "cultural customization". Little evidence has been accumulated to show whether international consumers prefer to browse and buy from standardized global websites or websites adapted to local cultures. The Culturally Customized Web Site provides insights into whether the web is a culturally neutral medium of communication or a medium impregnated with cultural values. Also presented is empirical evidence as to whether local consumers prefer standardized websites or websites adapted to their culture. Visit www.theculturallycustomizedwebsite.com * The first book to offer a scientifically developed and validated theoretical framework to culturally customize web sites * Offers practical guidelines to marketing professionals in the international marketplace and challenges the practice of a standardized approach to global e-marketing * Provides illustrative examples of the power of culture in influencing web browsing and online buying behavior
41.95 USD

In 1989 the first edition of this book set out Gittins' pioneering index solution to the multi-armed bandit problem and his subsequent investigation of a wide of sequential resource allocation and stochastic scheduling problems. Since then there has been a remarkable flowering of new insights, generalizations and applications, to which Glazebrook and Weber have made major contributions. This second edition brings the story up to date. There are new chapters on the achievable region approach to stochastic optimization problems, the construction of performance bounds for suboptimal policies, Whittle's restless bandits, and the use of Lagrangian relaxation in the construction and evaluation of index policies. Some of the many varied proofs of the index theorem are discussed along with the insights that they provide. Many contemporary applications are surveyed, and over 150 new references are included. Over the past 40 years the Gittins index has helped theoreticians and practitioners to address a huge variety of problems within chemometrics, economics, engineering, numerical analysis, operational research, probability, statistics and website design. This new edition will be an important resource for others wishing to use this approach.
110.00 USD

Now for the first time, through pictures and stories of ordinary people who heard the invitation and responded, we glimpse the breathtaking panorama of a seventy-year work of God on a scale no one could have imagined.> Here is the inspiring spiritual journey of hearts and souls encountering God through the ministry of Billy Graham. From despair to hope, from broken life to renewed spirit, Invitation tells each individual story within the visual context of the Crusade experience.> This new book of images and stories brings together never-before published stories of real people who responded to Godâ??s invitation and as a result found their lives transformed and utterly turned around.> Created by Billy Grahamâ??s grandsons, Basyle (â??Bozâ??) and Aram Tchividjian, Invitation is designed to capture for all time the human impact of Grahamâ??s crusades. Here, the stories poured in, from young and old, near and farâ??those who once were lonely, addicted, abandoned, sick, suicidalâ??all sharing how one invitation changed everything.> Designed around photographs, many never before seen, from the private Graham family collections and the archives of the Billy Graham Evangelistic Association, Invitation has a place in every home, and is itself an invitation to all of us to experience the spiritual legacy of Billy Graham and the work of God in changing lives.> >About the Author>:> Basyle (â??Bozâ??) and Aram Tchividjian are grandchildren of Billy and Ruth Graham. Boz is an attorney who practiced in central Florida and who has recently joined the faculty of Liberty School of Law in Lynchburg, Virginia. Aram lives and works in West Palm Beach, Florida, where he runs a website design and programming company.""> "Billy Graham... A crusade... A stadium poised for a spiritual changeâ?¦ A person in needâ?¦> Now for the first time, through pictures and stories of ordinary people who heard the invitation and responded, we glimpse the breathtaking panorama of a seventy-year work of God on a scale no one could have imagined.> Here is the inspiring spiritual journey of hearts and souls encountering God through the ministry of Billy Graham. From despair to hope, from broken life to renewed spirit, Invitation tells each individual story within the visual context of the Crusade experience.> This new book of images and stories brings together never-before published stories of real people who responded to Godâ??s invitation and as a result found their lives transformed and utterly turned around.> Created by Billy Grahamâ??s grandsons, Basyle (â??Bozâ??) and Aram Tchividjian, Invitation is designed to capture for all time the human impact of Grahamâ??s crusades. Here, the stories poured in, from young and old, near and farâ??those who once were lonely, addicted, abandoned, sick, suicidalâ??all sharing how one invitation changed everything.> Designed around photographs, many never before seen, from the private Graham family collections and the archives of the Billy Graham Evangelistic Association, Invitation has a place in every home, and is itself an invitation to all of us to experience the spiritual legacy of Billy Graham and the work of God in changing lives.> >About the Author>:> Basyle (â??Bozâ??) and Aram Tchividjian are grandchildren of Billy and Ruth Graham. Boz is an attorney who practiced in central Florida and who has recently joined the faculty of Liberty School of Law in Lynchburg, Virginia. Aram lives and works in West Palm Beach, Florida, where he runs a website design and programming company."
19.99 USD

Conquer the online marketplace with this new version of a bestseller! Whether you've thought of starting an online business or you're already selling online, this update to a bestseller presents invaluable advice for getting--and keeping--online customers. Covering everything from creating a business plan and building a customer-friendly site to marketing with Facebook and Twitter, this fun and friendly guide features eleven minibooks that cover online business basics, legal and accounting matters, website design, online and operating issues, Internet security, techniques for boosting sales, storefront selling, fundraising sites, niche e-commerce, and more. Updated to include coverage of the latest online marketing tools, techniques, and trends Includes coverage?of how to use social media sites like Facebook, Twitter, Foursquare, and Yelp to reach your customers as well as expanded coverage of mobile marketing Explains how your location can actually bring new customers to you Details ways to build a business plan that translates your ideas into a profitable enterprise Shares advice for choosing software to help you manage taxes, balance sheets, and other accounting chores; using PR and advertising tools that best promote your business online, including Google AdWords; and create a website that helps your business make money Discover why "online entrepreneurship" means more than just building a website. Starting an Online Business All-in-One For Dummies breaks down everything the budding entrepreneur needs to know to be successful online and keep your customers coming back for more.?
29.99 USD

This book is about the localisation of commercial websites of four international financial institutions in different cultural environments where their branches are located. The purpose of the research was the fact that visitors to websites of international organisations still have to overcome several obstacles when doing their purchases on the web. Consequently, they have many reasons to leave the website, among which a crucial reason is already based on first impressions when entering the site. Localised websites for example, lack translation, clear indication of local pricing and shipping information, and provide inadequate language support on post-sales assistance. These are reasons for potential customers to leave such sites to the benefit of competitors with better localised websites. This should startle international organisations as they know their buying public in the various countries they operate, but still under-invest in their websites for international markets. The research, which is conducted on the basis of the cultural dimensions and frameworks of several Interculturalists, such as Geert Hofstede and Edward T. Hall, leads to a deeper insight on the actual level of website localisation in the banking sector. The analysis provides three outcomes. Firstly, regarding the level of localisation, the cultural orientations expected were met to a relevant extent by the analysed websites. Secondly, the design of the analysed native websites matched even better with those that were localised from foreign banks to the particular country, than the websites matched with the cultural orientations expected. This may let us assume that companies of the banking sector already refer to a certain standard of website localisation, matching the cultural orientations to a relevant extent. Thirdly, the book offers an approach to best practice, and provides a list of cultural website design requirements for further website localisation projects.
36.75 USD

Cascading style sheets (CSS) are the modern standard for website presentation. When combined with a structural markup language such as HTML, XHTML, or XML (though not limited to these), cascading style sheets provide Internet browsers with the information that enables them to present all the visual aspects of a web document. Cascading style sheets apply things such as borders, spacing between paragraphs, headings or images, control of font faces or font colors, background colors and images, textual effects such as underlined or strike-through text, layering, positioning, and a number of other presentational effects. CSS controls the presentational aspects of a web page's design, whereas HTML, XHTML, or XML controls the structure of a web page, which means little more than determining that certain text is a heading, other text is a paragraph, still other text is a list of hyperlinks, and so on. CSS provides enhanced and precise visual rendering; markup languages such as HTML provide meaning and structure. Beginning CSS: Cascading Style Sheets for Web Design, Second Edition covers all the details required to combine CSS with HTML, XHTML, or XML to create rich, aesthetically powerful designs. Throughout the book, you’ll focus on combining CSS with XHTML specifically because XHTML is the standard hailed by Internet standards bodies as the successor to HTML and the present and future of website design. CSS and XHTML allow a web document to be presented with less code, resulting in a significantly smaller file size and greatly increased ease of maintenance. CSS also enables the presentation of a web document to be centralized, which allows for the look and feel of an entire website to be written and centralized in one or a few simple documents, which makes updating a website a breeze. With only a few simple edits to a single document, the look and feel of an entire website can be completely changed. By using modern standards like CSS and XHTML, you can drastically reduce the cost of building and maintaining a website when compared to legacy HTML-only pages. You can also greatly reduce the amount of physical bandwidth and hard disk space required, resulting in immediate long-term benefits for any website. This book also discusses how to style XML documents with CSS—XML being a more advanced markup language with multipurpose applications. XML will play an increasingly larger role in the production of XHTML documents in the future. This second edition of Beginning CSS features a near-complete overhaul of the content from the first edition. Changes based on what readers had to say about the first edition helped to create the most comprehensive introduction on CSS available on the market. Throughout this book, you see CSS broken down into simple examples that focus on a single concept at a time. This allows you to better understand how and why something works, since you aren't presented with a lot of irrelevant code, and you can bet
39.99 USD

DotNetNuke is an open source framework built on top of the ASP.Net platform. While this system offers an impressive set of out-of-the-box features for public and private sites, it also includes a compelling story for folks who want to present a unique look and feel to visitors. The skinning engine inside of DotNetNuke has strengthened over the course of several years and hundreds of thousands of registered users. The success of its skin and module developer community is another key indicator of the depth and breadth of this technology. The Core Team responsible for the DotNetNuke brand has gone to great lengths to enable a predictable and positive experience for both the visitors of the site and the developers who build them. This book takes you through the process of designing a skin for a site. It describes a variety of techniques you can use in your HTML and CSS development as well as coding a few JavaScript, VB.Net, and C# statements. By the final chapter, you will be well versed in the installation, configuration, and customization of a DotNetNuke website. The practical website design techniques described herein provide you with a modern, agile architecture that embraces the features in DotNetNuke and the flexibility of CSS. As a good steward of standards-based development, the author shows you how to work toward a DotNetNuke solution that successfully passes an HTML validation test. The interactive portions of this book examine how to add personalization, AJAX, Silverlight, and sIFR technology to extend your site. When you finish this book, you’ll have a good idea of your next pursuit. You might choose to stay close to the presentation layer and dive deep into CSS and standards-based web development. Alternatively, this book might have whetted your appetite for DotNetNuke module development, or something in-between including JavaScript, AJAX, or Silverlight technology. The primary audience for this book includes people interested in customizing the look and feel of a DotNetNuke website. Skinning is approachable by developers with a software engineering background as well as HTML and CSS specialists. Although DotNetNuke expects a Microsoft SQL Server database by default, it’s not necessary to have any background in database technology. This book walks you through the database configuration process and quickly moves on to the core focus of the book. Readers with a little background in website development, regardless of platform, will feel at home here. This book is targeted at showing how to apply web design features to a DotNetNuke site as opposed to teaching individual web development skills like HTML, CSS, and JavaScript. If you have a basic idea of where these technologies fit into the overall spectrum of a website, you’ll be able to follow the context of the discussion with ease. This book covers how to create a custom skin for DotNetNuke. As part and parcel of this process, it discusses the steps to install, conf
39.99 USD